Reddit Threads Finder - Free Keyword Research Tool

1. Uncover top-ranking Reddit threads

Simply enter your seed keyword to discover all relevant keywords in your niche for which Reddit threads rank among the top 5 search results.

2. Analyze the best-performing discussions

Our free Reddit keyword research tool analyzes the most valuable keywords associated with Reddit threads in SERPs and provides key metrics, including:

• Search volumes of the keywords
• Number of comments on the Reddit posts
• Ranking positions of Reddit threads in Google SERPs
• Monthly organic visits to the Reddit posts

3. Create valuable content and promote your business

With essential data and insights on keywords and top-ranking Reddit threads all in one place, you can effectively promote your business within Reddit discussions, create high-quality posts, and boost your brand’s presence in Google Search!

What is Reddit keyword research?

Reddit keyword research is the practice of identifying and analyzing relevant keywords for which Reddit threads rank among the top organic search results within the SERPs.

The goal of Reddit keyword research is to boost a brand's online presence for important keywords, gain a better understanding of target audiences and their concerns, and uncover popular topics that can be incorporated into your SEO strategy.

Here’s an example of how Reddit threads can rank as one of the top search results for the keyword "uptime monitoring":

By identifying and analyzing keywords with top-ranking Reddit threads like these, you can significantly enhance your online presence in SERPs.

This can be achieved by promoting your business in discussions, offering expertise in new threads and posts with high-quality content, or using insights about users' issues to create valuable content on your website that helps Reddit users solve their problems.

Why is Reddit important for keyword research and SEO?

Reddit is one of the most popular online platforms, with over 97 million daily active users.

From an SEO perspective, subreddits are an excellent source for discovering new keyword and topic ideas, as well as a valuable space to promote your business and build strong relationships with your audience.

There are several reasons why Reddit threads play a crucial role in the current SEO landscape.

• a) Reddit threads rankings in SERPs

  Reddit threads can appear as one of the top-ranking search results for relevant keywords—either as organic search results or as part of various SERP features, with links pointing to relevant threads and posts.

  In 2022, Google introduced a new feature in the SERPs called "Discussions and Forums" to display threads from Reddit, Quora, and other major platforms, with the goal of providing helpful and original advice from users across various forums.

  In February 2024, Google even expanded its partnership with Reddit, boosting the visibility of Reddit posts across millions of SERPs and positioning them in prominent places.

  This led to the rise of forums in search results, changing how we view search engine result pages from an SEO perspective.

  It’s no longer only important to rank high with your own website; promoting your business on third-party platforms and forums is now also essential to dominate your online presence.

• b) User insights about relevant topics

  Reddit threads are an excellent resource for researching topics and pain points that users face on a daily basis.

  Additionally, they serve as strong indicators of trending topics that you can leverage to improve your SEO strategy.

  By covering these trends, you can boost your website's authority within your niche and attract more organic traffic to fresh, relevant content.

• c) Potential for business promotions

  Reddit is an ideal platform for promoting your products or services through posts or comments in relevant threads.

  By helping people solve problems and offering your brand as a solution, you can highlight your website and create visibility.

  There are dozens, even hundreds, of high-performing subreddits that you can use to promote your brand, establish credibility, and build relationships with potential customers.

How to use Reddit for keyword research?

There are several ways to find topic and keyword ideas on Reddit, but they can be boiled down to two main methods:

• Find new topic ideas manually
• Use an SEO tool like Mangools Reddit Threads Finder

Perform manual topic research on Reddit

You can uncover hundreds of potential topics and keyword ideas by manually browsing through various subreddits.

The process of manual Reddit keyword research is straightforward:

1. Head over to the Reddit search bar and type in a seed keyword or topic.

2. Click on the “Communities” tab and browse or choose a subreddit relevant to your niche.

3. Click on the filter and select the option “Hot,” “Rising,” or “Top”. This will help you find the best-performing Reddit threads that may be appearing in Google Search for certain search queries.

You can go through each Reddit thread one by one and see which ones are the most popular (based on the number of upvotes and/or comments) and use the topics and new ideas for your content strategy.

4. Go to Mangools KWFinder and paste the URL of the specific thread into the “By Domain” tab.

Our keyword research tool will show you the keywords for which the given Reddit URL ranks in Google Search. You can also use the filter option to see only those keywords for which the Reddit thread ranks in the top 10 search results.

Although this process can help you find interesting keywords and topics, searching for Reddit threads and analyzing them one by one can be time-consuming, especially if you’re trying to find keyword ideas in a broad niche.

Use Mangools Reddit Threads Finder

Mangools Reddit Threads Finder is a Reddit keyword research tool that helps you find and analyze top-performing Reddit threads ranking for relevant keywords in your niche in just seconds

Here's how to use it:

1. Enter your seed keyword into the search bar.
2. Select the location and language (optional).
3. Hit the "Find threads" button.

The tool will check all relevant keywords in your niche and identify those for which Reddit threads appear as one of the top search results in the SERPs.

You can analyze each keyword and its search volume and use the most valuable ones for your content and SEO strategy.

Additionally, you can check the ranking of Reddit threads and assess which ones are the most valuable based on factors such as the number of comments, ranking position, and estimated visits they receive from the SERP.

Find more Reddit threads with KWFinder

If you want to maximize your keyword research game, you can use Mangools KWFinder to discover all relevant keywords in your niche where Reddit threads appear among the top-ranking search results.

In case you already have an account with our SEO toolset, simply click on the “Find more Reddit threads” option within Reddit Thread Finder to redirect you to our keyword research tool (or just create a FREE account).

KWFinder will then automatically expand your Reddit keyword research and show you all search queries that feature Reddit threads in the top 5 search results, with the filter option already set up for you.

If you'd like to manually set up your own Reddit keyword research in KWFinder, simply follow these steps:

1. Enter your seed keywords into the search bar and hit the “Find keywords” button. KWFinder will then show you all related search queries relevant to your seed keyword.

2. Click on the “Filter” toggle button, then go to the “Content type” section.

3. Select “Reddit Threads” and “Available on-demand content types” options (to show all keywords with Reddit URLs ranking in the SERPs), then click the “Set filter”. button.

4. KWFinder will then list only keywords with Reddit threads ranking at the top of their SERPs with a small Reddit icon under the “Content” column in the table.

You can also find more specific or long-tail keywords with Reddit threads by selecting the “Autocomplete” or “Questions” buttons to generate more nuanced keyword ideas and topics.

How to utilize keywords from Reddit?

Once you have identified all the relevant keywords for which Reddit threads are ranking at the top of the SERPs, you can start using them for your SEO and content efforts.

There are several ways to boost your brand and website performance through Reddit threads.

• 1. Engage in Reddit discussions

  Many top-ranking Reddit threads have few or no comments, which could present a hidden opportunity for you to engage with the author and/or provide a solution to their problem.

  You could even offer your product or service as a potential solution.

  This approach can indirectly improve your brand visibility in Google Search. Many users visiting the thread from the search engine may also check the comments section and see your contribution, potentially leading them to visit your website for more information about your brand, product, or service.

• 2. Create valuable Reddit posts

  In many cases, Reddit threads may not cover a given topic or issue thoroughly, may contain misinformation, or simply feature low-quality content.

  In such cases, consider creating your own original post in the subreddit, covering the topic comprehensively with original content, data, and expertise.

  This can increase the likelihood that your new post will become more popular on Reddit than others, as well as improve the chances that it will appear as one of the top search results for the given keyword.

• 3. Improve rankings of your website

  Top-ranking Reddit threads are an excellent source of new or trending ideas that you can use when trying to rank with your own web pages in Google Search.

  By analyzing the content of top-ranking Reddit threads, you can gain a better understanding of the problems and issues your audience faces on a daily basis.

  These insights will allow you to create original articles or product pages that help resolve your audience's issues, potentially driving more relevant traffic to your site.

  Tip: You can use a rank-tracking tool, such as Mangools SERPWatcher, to monitor the ranking performance of your newly published pages and see whether they start ranking for your relevant keywords—and whether they outrank Reddit threads or your competitors.

  Create a FREE account

• 4. Monitor your AI visibility

  Increasing the visibility of your brand on Reddit can often indirectly boost your brand presence on other online platforms—including Google AI overviews or even ChatGPT.

  Therefore, you should always monitor how your brand or product is perceived within AI platforms to better understand its performance in generative AI tools and whether it is being shown as a solution to customers' problems.

  You can use our free AI Search Grader to assess whether your brand promotion on Reddit has improved your visibility in AI tools like ChatGPT for specific prompts your customers might enter.

  Go to the AI Search Grader