Written by: mangools  blog  KWFinder  Forget close variants keywords in KWFinder
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Forget close variants keywords in KWFinder

Category: KWFinder

Would you like to perform a keyword research with exact search volumes of close variants keywords? Now you can, thanks to a new feature in KWFinder!

A few months ago, Google Keyword Planner started showing keywords that are close variants of each other with the same search volume. Moreover, it recently stopped showing exact search volumes for many users. Consequently, you will end up with clustered data and search volume ranges instead of the exact search volumes of very similar keywords.

If you are interested in the exact search volumes vs. data ranges, you may find our article useful.

We’ve conducted a research for the keyword “content delivery network”, which is likely to be abbreviated as “cdn”. Have a look at the screenshots below. These are the results for both keywords in the Keyword Planner (in case you are able to get the exact search volumes).

Screenshots 1 : Close variants keywords in Google Keyword Planner
Close variants keywords in Google Keyword Planner

Screenshots 1 and 2: Close variants keywords in Google Keyword Planner

As we mentioned above, the volumes are identical. Having the results of close variants keywords with literally the same search volume of each can be critical to your business. Especially, when we are talking about geographical specifications, local businesses, or specific terms that could represent a totally different keyword.

Get the real keywords volumes again

That’s why we’ve decided to work hard and in cooperation with our data providers, we are introducing a new KWFinder feature that enables you to experience the exact search volumes that are different for every single close variant of a keyword. Do yourself a favour and check the data for “content delivery network” and “cdn” again in KWFinder.

Close variants keywords exact volumes in KWFinder
Close variants keywords with exact search volumes in KWFinder

Screenshots 3 and 4: Close variants keywords with exact search volumes in KWFinder

The search volume summary of these two terms isn’t equal to the Keyword Planner combined data. Why? That would apparently be the first question, and it would be a good one. From now on you will see different search volumes in KWFinder that in the Keyword Planner. That’s because the results from KWFinder DON’T combine search variants:

  • American vs. UK English (i.e. optimization vs. optimisation, analyze vs. analyse) or any other language regional specifics
  • abbreviated with full-length terms
  • non-plurals with plurals
  • different spelling (i.e. jobtitle vs. job title)
  • words with or without punctuations (i.e. children game vs. children’s name)

Be precise

Thanks to this feature, the research in KWFinder is more precise than it has ever been and you are able to help your business with the “real” keywords.

Do you like the new feature? Let us know your thoughts in the comments below.

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  • Ivan David Lippens

    I would be interested in know how you guys are doing this, since Google seems to have finally smashed the work-arounds.
    Maybe there is an angle I’m not aware, though.


    • Hi Ivan,
      We are able to provide exact search volumes for close variant keywords thanks to combination of data based on Google’s exact volumes and our internal database which is already huge and gives a great basis for these kind of improvements.

  • considerphi

    So, what would cause kwfinder to give search volume of 3600 on a keyword and keyword planner to give 100-1k on the same term? If Google Keyword Planner is bucketing variants, it should provide a value equal or higher than kwfinder. Instead it is much lower. And quite a difference.

    • Hello, yes, you’re right. It makes me think whether you set the same location/language in both KWFinder and GKP. If you’re not sure, you can contact us via chat or, we’ll be happy to assist 🙂

      • considerphi

        Thank you – you’re right. Google was looking at just US.

        Can I ask by the way when you provide difficulty rankings, what DA site are you targeting as the average customer?

        What I mean is if someone has DA 24 site, it would seem that knocking off a competitor from page 1 would be harder for that site than someone with a DA 50 site. When you say easy, you mean easy for a site with DA = ?

        • You’re welcome, that’s good to hear.

          Regarding your question: The SERP results don’t depend only on DA. Google’s algorithm contains more than 200 factors. When talking about SEO difficulty it’s calculation is based on Moz metrics, 1st SERP and our know-how. So “easy” is based on this calculation. Keep in mind that overall difficulty depends on everyone’s SEO skills. You can find out more about the calculation in our article:

  • Johanna

    Hi guys,
    a quick question: Is it possible that KWFinder still combines the data for spelling mistakes / typos?
    If you take a look at the output in the picture: Is it all the same intentionally?
    Thanks & cheers

    • Hello Johanna,

      Thanks for the feedback. In this case, it looks like we didn’t detect the close variants of typos. However, the grammatically correct version of the keyword “german language” has a different search volume and that’s the important part. To know the search volume of the correct keyword.

      As you can see, all the typos come with identical SERPs, which means Google autocorrects them all leading to a SERP that is identical to the gramatically correct keyword. There’s no way to optimize for typos, it wouldn’t make sense.


      • Johanna

        Hello Maros,

        Thanks for the quick reply! Just one follow-up to clarify:
        The search volume of all typos is combined (close variants) & also included in the volume of the grammatically correct keyword since Google autocorrects them to the same SERP.

        Then I’d guess that the volume of the correct version “german language” is higher as it adds all searches with correct spelling on top of the typo searches, right?

        Thanks & best

        • Hi Johanna,

          The volume of the grammatically correct version is actually correct, it’s cleared from the close variants (typos). If it wasn’t, the search volume would be identical to the close variants.


          • Johanna

            Hi Maros,
            Thanks, that makes sense, I think now I can wrap my head around it.
            So basically auto-correct doesn’t affect search volumes? KWFinder gives me the exact volume for the correct spelling but even more people might end up on that same SERP due to the redirects, correct?
            Cheers Johanna

          • Hi Johanna,

            Technically, it can affect the volumes if someone forces Google search to display SERP for grammatically incorrect term and if this particular SERP comes with a slightly different results than the auto-corrected SERP.

            It depends on the keywords. Sometimes, a typo can change the meaning of the keyword. But in your case, the SERP is identical.


          • Johanna

            Hi Maros,
            Okay got it, thanks for all the insights!

          • You’re welcome! 🙂


  • Tatiana Resende

    When I do searches with keywords with or without an accent, give me a difference in volume.

    but in reality we should use the correct grammar because google knows that users are typing wrong and automatically correlates with the correct spelling (site with the correct keyword).

    am I right?

    • Hello Tatiana.

      From what we know, yes, you’re right. Optimizing for incorrect keywords wouldn’t make sense. Other thing is language specific difference such as EN vs US English. This depends on the market/location you are targeting.

      Generally, Google will autocorrect the search query and show the according SERP.

      Hope this helps!


  • Waldemar Pross

    So what about
    1) “wedding” vs “weddings” when I want to check the search volumes? Can I just keep “wedding” on my list of tracked keywords? (I’m considering to buy Basic or Premium subscription… please don’t tell me I need to track both variants to push me into Premium 😛 )
    2) Similar situation, can I just track “elope ireland”, or should I track “elope in ireland”, “elope to ireland” AND “elope ireland” on my list?

    Thanks a million!

    • Hi Waldemar,

      Thank you for the question. I’ve checked search volumes of all keywords you mentioned and yes, they are all close variants so the search volumes are different for each.

      (Without pushing you to the Premium 😛 ) if you want data for all possible close variants, you’ll need to do many lookups. But hey, this isn’t the point of keyword research 🙂 If your website is relevant enough, you’ll rank on keyword variations, synonyms, etc. There’s no need for clicking on and analyzing every possible close variant.


      • Waldemar Pross

        Awesome, thanks. To be honest I’d rather have exact numbers for each variation and rather reduce the number of keywords we track

        • Sure, I understand. Feel free to ask if you have any other questions 🙂


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  • Steve Miller

    I have seen so many example of inconsistent data. It’s good to know that KW Finder reports accurately and that the results can be trusted. Thank You.

    • Hi Steve,

      Thank you! We’re doing our best to process and display data that can be trusted. GKP is grouping so many keywords these days.