Are you an SEO expert or freelance writer? Do you want to get published on Mangools SEO blog? Check out our writing guidelines!
As we receive tons of outreach emails, we decided to create these guidelines to make the whole process easier for both you and us.
We accept only high-quality posts that comply with our guidelines.
1. Unique content
Your content has to be unique. Not only in terms of “duplicate content” (that goes without saying), the article should cover something not found on hundreds of other SEO blogs, or at least look at the familiar topic from a new point of view.
We prefer these types of content:
- Step-by-step guides – a how-to post written in a beginner-friendly way
- Case studies – your own research or analysis based on real data
- Evergreen educational content – a post explaining some SEO notion with examples and useful tips
2. Added value
Our readers love well-structured, useful and actionable content. Use real examples, case studies, researched data, charts and graphics whenever possible. That is what distinguishes a quality post from a “random bunch of text” submission, whose only purpose is to get a quick backlink.
Please keep in mind that Mangools is a set of 5 SEO tools so we would like to avoid promoting the tools of our direct competitors in the posts.
3. Proper optimization
Don’t forget to do build the post around the focus keyword that represents the topic. Do some basic keyword research and optimize the post accordingly, including the usage of the appropriate headings. All in all, the better is the post, the more authoritative will be the link to your website in the long run.
Make sure to back up your claims by relevant links to valuable resources. If possible, include at least one internal link to one of our blog posts.
You don’t have to create a featured image for the article, we will create one once we accept your article. However, we strongly recommend using relevant images in the text – screenshots, illustrations, graphs, etc. Please avoid stock photos.
If you don’t have resources to create interesting visuals, let us know and we can help you with that.
6. Article length
Although quality is more important for us than quantity, in general, the post should have at least 2000 words.
- the topic has to be unique (not covered on our blog before)
- use real examples, case studies, researched data
- do keyword research and select a focus keyword
- link to relevant external sources
- use interesting images – charts, screenshots, illustrations…
- write at least 2000 words
Some examples of posts by external writers on our blog
Please check the following articles to see what kind of posts we published in the past. Notice the actionable tips and illustrative screenshots they used.
How to submit your article?
Contact us and suggest the topics you could write about (add some bullet points so that we have a basic overview of what the article would be about). Don’t forget to include the focus keyword for each topic.
If we like your suggestions, we will contact you and let you know which topic would be interesting for us. After that, you may start writing the article.
Please note: If the post doesn’t comply with our guidelines or it doesn’t meet our quality standards, we may not publish it.
If you already have an article and want to give it a shot, you can send it to us directly (again, don’t forget to mention the focus keyword of the post). Once you send us the article, we will review it and inform you whether we accept it or not.
If you have any questions, do not hesitate to contact us. We are looking forward to your submissions! 🙂
Become our regular contributor
Besides quality guest bloggers, we are looking for long-term partners who would contribute to our SEO blog on a regular basis (the frequency is up to you).
We are open to various kinds of cooperation, including paid posts. Just let us know if you feel you might be the right person for us!